The best day of the week
We will do what no other lottery has done in the region yet: own the day of the week our draw takes place – Saturday. Thanks to our draw, Saturday will be known as the day when millionaires are made, as the best day to look forward to, as the luckiest day of the week. We will redefine what Saturdays mean for our audience, and offer them a new perspective on success, rituals and luck.
Saturday is special.
Saturday is a big day.
Saturday is for winners.
Saturday can change everything.
Millionaires are made on Saturday.
Mahzooz Saturday Millions
Owning Saturday as the fulfilment of the Mahzooz promise:
to make more winners more often, every Saturday.
And a new direction needs a medium to tell compelling stories. Films.
Fact: Some Indian families consider keeping fish as pets or as statues in their home brings good luck.
Fact: Filipinos carry a coin around with them for good luck.
Fact: Some Arab families knock on wood, and especially wooden coffee tables to brings good fortune.
