A King's Crown

"A King's Crown" beautifully addresses the intersection of spirituality and design, catering to the need for elegant and meaningful decor among Christians.

Things I wanted to accomplish:

- Recognizes the modern-day busyness and the overlooking of spiritual well-being.

- Introduce the concept of elegant wall decorations inspired by biblical imagery as a solution.

- Target Christians seeking to integrate spirituality into their living spaces.

The journey of 'A King's Crown' began during my time in a Creative Computing class, where we were tasked with designing an interactive project using an Arduino Uno—an innovative device known for its programmability and versatility. Initially, the project revolved around programming, requiring meticulous coding and troubleshooting to bring it to life. However, as Easter approached, I felt compelled to infuse the project with its relevance, aligning it with the holiday's essence and my passions.

Today, 'A King's Crown' has transformed into meticulously crafted wall decorations, without the electronic components for a simpler and visually captivating approach. Each piece is carefully constructed using a blend of wood and acrylic, resulting in a stunning three-dimensional effect that captures the viewer's attention and evokes a sense of spirituality.

The madness behind this project traces back to my experience co-owning Southeast Chains, a business venture initiated during my Intro to Entrepreneurship class. Together with my classmate Zach Svay, we introduced wooden keychains to the Berry College community. This endeavor enhanced my skills in product development, marketing, and laser-cutting efficiency, laying the groundwork for the current Capstone Project.

For the first design goal of reaching twenty sales, the focus was on establishing the project's viability and market demand. Through strategic marketing efforts, participation in events like the Berry College Spring Market, and leveraging personal networks, the project successfully surpassed the initial sales target. As of right now, I have been selling my pieces, both big and small, at prices ranging from $10 to $50. I have now sold 29 designs and counting, generating $852 in sales revenue.

The second goal aimed at gaining 100 Instagram followers to broaden the project's audience. By utilizing my personal account and teaming up with classmates for content, we actively promoted the project's Instagram page. Through marketing ads, collaborative edits, and participation in events like the Spring Market, we attracted an expanding audience interested in art and spirituality. Consistent posting, engaging with followers, and nurturing a sense of community helped us exceed the 100-follower target, enhancing our online visibility.

The third goal was to decrease production time while still prioritizing craftsmanship and uniqueness. Despite facing challenges such as resource constraints and production delays, I embraced a 'fail fast, fail forward' approach, allowing for continuous learning and improvement. I experimented with materials, techniques, and tools to streamline production without compromising quality. Measures like using specific glue types and keeping precise sketches enhanced efficiency. Introducing custom orders met customer needs, boosting satisfaction. Through constant innovation, I decreased production time while upholding high standards.

My capstone meets the demand for elegant designs as reminders of faith for Christians. Drawing from my experience with Southeast Chains, I applied lessons in product development and marketing to exceed sales targets and grow our Instagram following. Through continuous improvement, 'A King's Crown' not only offers spiritually inspired decor but also highlights art's enduring role in spiritual enrichment.