Chris Josef de Jesus's profile

RE:TRACE - UPJC Recruitment Campaign 23A (2023)

Chris Josef de Jesus
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To mark the beginning of AY 2023-2024, the UP Journalism Club launched its recruitment campaign for the first semester (23A) on Oct. 2, 2023.
The promotions period began with a poster with a bold and immediate call to action in the middle of the letter X, a motif repeatedly used throughout the entire campaign.
journalism student organization marketing graphic design Creative Direction
The rest are promotional materials for the grand and special orientations, as well as the content repurposing of Stories from Skywalk and AlumKnows. All these incorporated 3D visual elements unlike the first poster.
journalism student organization marketing graphic design Creative Direction
journalism student organization marketing graphic design Creative Direction
RE:TRACE - UPJC Recruitment Campaign 23A (2023)
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Chris Josef de Jesus's profile

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Chris Josef de Jesus's profile
Quezon City, Philippines

RE:TRACE - UPJC Recruitment Campaign 23A (2023)

Spearheaded the creative direction and promotions for UPJC's recruitment campaign for 23A.

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