ok! seguros Rebrand Case + Motion Kit
OK! Teleseguros became a part of portuguese pop culture with "OK! Fala a Marta".
But we are past the days where calling an insurance company is the norm... So they needed a bit of a refresh on their brand identity and communication.
Now presenting as ok! seguros, the brand is more accessible, dynamic and digital.
But we are past the days where calling an insurance company is the norm... So they needed a bit of a refresh on their brand identity and communication.
Now presenting as ok! seguros, the brand is more accessible, dynamic and digital.
Across all platforms, it embodies the spirit of that trustworthy friend we all have: fast, soothing, reliable and practical, with focus on the solution and not the problem.
Without insecurities and more certainties.
With less interrogations and mor exclamations.
With less interrogations and mor exclamations.
