LEYL ATELIER
(Branding, Collection Concept Art Direction, Photography)
Leyl is a jewelry brand with a story.
Inspiration from Anatolia...
Every piece of jewelry carrying the ancient heritage from the past, tells a story from Anatolia and invites you to unveil your own story.
The logo serves as a signature under every story it tells and is derived
from the Arabic script. 'Leyl (ليل)' means night in Arabic.
from the Arabic script. 'Leyl (ليل)' means night in Arabic.
Antique Gold, Midnight Sky Blue, and Pomegranate Red form the main color palette.
These colors reflect the inspiration it draws from nature.
Leyl collections are inspired by various cultures of Anatolia. For example, the Hellenistic collection is designed taking inspiration from both Greek culture and the culture remaining from
the Aegean coasts today.
the Aegean coasts today.
Leyl communicates with ancient symbols from Anatolian stories.
The jewelry comes with handwritten notes and objects that each carry a story. Sometimes it could be a letter from the past, a myth, captivating cityscapes of Anatolia,
or a postcard...
or a postcard...
