Narso Nuts Branding
Narso is a wholesale distributor specializing in nuts, dry fruits, and chocolates, sourcing only the highest quality products in Canada. I designed a typography based on the seeds of nuts. The letter O in Narso is like a kernel, which encouraged me to design a pistachio as a sign that grows from the O’s. Additionally, I created a pattern to expand the brand assets based on the sign & typography. When choosing typefaces, I selected an old serifed font as a title font to pair it with another modern font. You can see the development across diverse mediums.
For the chocolate goods sub-brand, I simplified the sign into a cocoa fruit to maintain integrity between logos.
©️ DEC. 2022
Photography by: @ali.nadermohamadi
Photography by: @ali.nadermohamadi
