Singtel Always-On Social Media:
Green & Good
Brief
Create a social media post for Singtel to be part
Create a social media post for Singtel to be part
of the conversation for Earth Hour 2024.
Insight
People would turn off the lights but not their music.
Singtel Music is represented on a green-looking
Singtel Music is represented on a green-looking
music streaming platform coughSpotifycough
Idea
Create a playlist curated by Singtel Music, featuring only
dark songs that are all about the lack of light. Dance away!
