Service
Logo Design
Branding
Logo Design
Branding
Sector
Industrial
Manufacturing
Industrial
Manufacturing
Year
2021
2021
Sable Metal Fabrication was founded in 2004 with the sole purpose of laser cutting. They were successful in this area that their customers asked them to extend their services. Now, besides laser cutting, the company also provides forming, and other services. They keep their competitive advantage by investing in the most cutting-edge technologies, both in terms of machines and software.
Branding was the major step, which shapes the way people perceive and recognize a brand. It’s about who you are as a business. When done correctly, branding can help companies increase brand value, reach new customers, improve client satisfaction, and establish trust. The task was creating a unique brand image that reflected the company’s value and essence. We knew how essential and critical logo design was for the company’s success. It is been chosen a black, white, and red colour scheme to build a professional and modern brand image. The logo was more pristine, clear, and minimalistic than the prior logo design. The pictorial mark in which the logo's abstract geometric form represents 'horse' in a really unique way. The colour and form of our choice symbolize what the firm does, adding meaning and cultivating emotions.
