George Samuel's profile

AYUR BOTANICS

George Samuel
•
cosmetics skincare skincare branding Skincare packaging Skincare Products brand identity Advertising adobe illustrator vector visual identity
cosmetics skincare skincare branding Skincare packaging Skincare Products brand identity Advertising adobe illustrator vector visual identity



AYUR BOTANICS


Design Brief

Ayur Botanics' brand identity. 
With a focus on individuals aged 30-45 seeking holistic wellness, your mission is to craft a visual identity system, logo, and packaging design that not only captures our audience's attention but also remains faithful to our established aesthetic.


Research

I made more research about the brand where i found out the name AYUR was from the Ancient word “AYURVEDIC” wisdom AYUR meaning (LIFE) VEDIC meaning (KNOWLEDGE) The goal of the brand was to harmonize  the ancient secrets of Ayurvedic wisdom with modern innovations journing into the soul of beauty, mixing mindfulness and holistic wellness with beauty.

Mindmapping

cosmetics skincare skincare branding Skincare packaging Skincare Products brand identity Advertising adobe illustrator vector visual identity
cosmetics skincare skincare branding Skincare packaging Skincare Products brand identity Advertising adobe illustrator vector visual identity



Crafting

Since the  Target Audience where people of age 30-45 seeking holistic wellness, i decided to craft a logo showcasing a bit of vintage, spirituality and nature. After sketching out some of my ideas on paper relating to my mind-mapping, i finally sticked to one particular sketch that fits exactly into the scope.


Symbol used

Infinity, Star, Leaf


cosmetics skincare skincare branding Skincare packaging Skincare Products brand identity Advertising adobe illustrator vector visual identity
cosmetics skincare skincare branding Skincare packaging Skincare Products brand identity Advertising adobe illustrator vector visual identity
cosmetics skincare skincare branding Skincare packaging Skincare Products brand identity Advertising adobe illustrator vector visual identity
cosmetics skincare skincare branding Skincare packaging Skincare Products brand identity Advertising adobe illustrator vector visual identity
cosmetics skincare skincare branding Skincare packaging Skincare Products brand identity Advertising adobe illustrator vector visual identity
cosmetics skincare skincare branding Skincare packaging Skincare Products brand identity Advertising adobe illustrator vector visual identity
cosmetics skincare skincare branding Skincare packaging Skincare Products brand identity Advertising adobe illustrator vector visual identity
cosmetics skincare skincare branding Skincare packaging Skincare Products brand identity Advertising adobe illustrator vector visual identity
cosmetics skincare skincare branding Skincare packaging Skincare Products brand identity Advertising adobe illustrator vector visual identity
cosmetics skincare skincare branding Skincare packaging Skincare Products brand identity Advertising adobe illustrator vector visual identity
cosmetics skincare skincare branding Skincare packaging Skincare Products brand identity Advertising adobe illustrator vector visual identity



LOGO DESIGN PROCESS
 
AYUR BOTANICS
Published:
George Samuel's profile

Owner

George Samuel's profile
Lagos, Nigeria

AYUR BOTANICS

Published:

Creative Fields