Social Media Trends 2022 Talkwalker
In collaboration with HubSpot, I had the opportunity to design and brand the '2022 Social Media Trends Report,' a comprehensive exploration of the ever-evolving social media landscape. Together, we highlighted ten key trends that are shaping the way brands engage with consumers in the digital age. From the dominance of TikTok to the adaptation of social advertising in response to changing consumer behaviours, the report delved into pivotal topics such as social selling, post-pandemic content strategies, and the shift towards omnichannel engagement. Through meticulous design and branding, we ensured that the report not only provided valuable insights but also resonated with our audience. From the layout to the visual elements, every aspect of the report was crafted to reflect the dynamic nature of social media and empower brands to navigate these trends effectively. By incorporating elements of inclusivity and community empowerment, we aimed to create a report that not only informs but also inspires action in the rapidly evolving world of social media
