This project is called form/counterform. The ultimate goal was to explore the formal qualities of different letters from seven different typefaces. Visualizing different letterform features and the space occupied helped understand and identify connotative qualities in typefaces.
To discover and appreciate typefaces, I explored the seven typefaces and created multiple iterations using six different letters as 'tasty bits'. Using different tasty bits, the next step was to create a composition and express a distinct visual hierarchy. First step was to practice with black and white letterforms then using CMYK colors and overprint feature to create more eye-catching final design.