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Tüpraş x Beşiktaş JK

The Day I Come To You

Old stadium sponsorship of Beşiktaş JK with Vodafone has come to an end, and a new stadium naming sponsor that no one knew about yet was about to be announced. When the times was hard for the fans and the team was going through ups and downs, this announcement was huge for both Tüpraş and Beşiktaş JK fans. And it easily mentioned as a hope for the future of Beşiktaş JK around the sports media and community.

For the Beşiktaş JK fans, spesific dates really matters. Those days defines Beşiktaş JK's true DNA, what are the players fighting for and why the fans follow.
Like many glorious days of the past, the announcement of Tüpraş Stadium name was going to be unforgettable for many.

So as follows, we deep dived in the club's 120-year-long visual history. Came up with a chronological flow and pointed out the club's "the day"s. We treated this announcement video as representing the day when Tüpraş finally came to the stadium to support, to become one with the fans, and feel as they feel.

As a result, this emotional approach hit hard on the fans and we all celebrated it like two lovers has finally come together.
You can check the film below.
Sportsnet Group
VPs: Ener Gülüm, Arzu Savaş
Business Planning Director: Dilek Barut
Strategical Planning Director: Fırat Türkoğlu
Production Manager: Orhan Kestek
Account Executive: Betül Olguner
Strategic Planner: Recep Çimen
Art Director: Cavit İşici
Videographers: Mustafa Karakuş, Ahmet Altınata
Copywriter: Engin Kaya
Tüpraş x Beşiktaş JK
Published:

Tüpraş x Beşiktaş JK

Published:

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