HOV is a consulting firm specializing in housing, organization, and real estate, with a target audience in the public sector. The task was to create a visual identity that strikes a balance between professional and human values.
HOV surrounds you and stands beside you. At HOV, the focus is on the human, where they have been put in perspective.
The colors have been chosen to reflect empathy and approachability. Additionally, the interplay of sharp and round shapes symbolizes the close collaboration between HOV and its clients.
Brand values: Advisor, Organizer, Facilitator, Honest, Experienced, People-oriented, Customized, Innovative, Personal, Attentive
HOV surrounds you and stands beside you. At HOV, the focus is on the human, where they have been put in perspective.
The colors have been chosen to reflect empathy and approachability. Additionally, the interplay of sharp and round shapes symbolizes the close collaboration between HOV and its clients.
Brand values: Advisor, Organizer, Facilitator, Honest, Experienced, People-oriented, Customized, Innovative, Personal, Attentive
This concept was invented by me during a project owned by Wubbe Creative Digital Agency. Although this concept did not make it to the final, as a designer I saw a lot of potential in it.
