Study and realization of unique and significant clothing and gadgets for students of the Medardo Rosso and G. Bovara institute in Lecco with the graphic design of a new logo and illustration.
The main aim is to offer clothing that not only represents the unique school style, but also serves as a vehicle to stimulate a strong sense of identity and belonging among students. The creation of this line is not just a graphic design task, but a concrete development to promote a united and inclusive school environment
Phase of digital sketches
The logo creatively combines the common letters «AR» of «Medardo» and «Bovara», incorporating the eyes as a symbol of observation. Characteristic that symbolizes the focus on art and the development of the critical sense, fundamental elements of the students of the two institutes
The illustration symbolizes the union of dexterity and sight, representing fundamental elements for students. The hands represent dexterity and creativity, intertwining with the eye in the center, highlighting the synergy between practical action and critical observation. Also in the illustration are recalled the letters «AR», present in the logo.
For the realization of the illustration on the back of the garment I was inspired by the models and works of the American illustrator Saul Bass.
For the realization of the illustration on the back of the garment I was inspired by the models and works of the American illustrator Saul Bass.
Mockup for some hoodies
Mockup for t-shirt and gadget
A work of Davide Magni
davide.magni2006@icloud.com
