Homedec | Brand identity
The objective was to create an adaptive identity for a company aiming to emerge
as a premiere name in the construction industry, renowned for exceptional quality, innovation, and reliability.
The target audience includes individuals seeking homes that seamlessly blend functionality with captivating design.
Following a thorough study of the company's activities, competitors, services,
and customer needs, a comprehensive wise board was compiled. This board reflected
all the essential features and characteristics required for the design.
The chosen metaphor for the future logo “a geometric house shape with curved lines”
is ideal for reasons such as reflecting growth and progress, evoking versatility
in application, and symbolizing harmony.
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