Fabienne K.'s profile

Memodo - Redesign & Corporate Identity

Fabienne K.
•
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design


Memodo - The Energy:Experts
Redesign & Corporate Identity

Memodo, an established player in the German photovoltaic industry, underwent a comprehensive redesign of its corporate identity to be optimally prepared for the challenges of internationalisation. The goal was to ensure a consistent brand presence. The process included a redesign of the corporate identity, including the logo.

The initial step involved a thorough competitive analysis, followed by precise brand positioning and the development of a unique brand personality. Based on this foundation, I transformed the brand from a previously technical and conservative image into a creative, colourful, and attention-grabbing entity.

Although the brand and logo were already established, I adjusted the visual identity to align with the new brand persona, without completely altering the previous look of the logo. The introduction of bold colours, playful illustrations, and youthful typography gives the brand a distinctive and memorable presence in the industry.


photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design
photovoltaic solar Solar energy Logo Design Corporate Identity branding Social media post redesign visual identity graphic design


Thanks :-)

For collaboration and work inquiry hit me up: 


Credits beer mat & social media posts: Tamara Schlosser


Memodo - Redesign & Corporate Identity
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Fabienne K.'s profile

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Fabienne K.'s profile
Germany

Memodo - Redesign & Corporate Identity

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Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives