ELEC
Identity development for a 100% electric mobility Romanian venture
Elec is a new, cutting-edge player in the ride-sharing market, focusing on electric mobility. With a modern and sleek approach, Elec stands out by offering its clients a an exclusive fleet of 100% electric cars. The brand identity of Elec revolves around a simple and timeless custom-made typography, designed to be easily recognizable amidst the visual noise of Bucharest. This distinctive visual style reflects Elec's commitment to sustainability and innovation, providing a seamless and eco-friendly transportation experience for its customers.
Identity development, Graphic design, Art direction, Motion design, Social media assets, UI design, Web development, App design
