Joshua Lue Chee Kong's profile

Cumbe: Diaspora and African Dance

This was the original sketch of the logo
The finalized version of the logo
Tee Shirts
Poster
Website: Go to www.cumbedance.com 
During my internship at Alfalfa Studio I was part of the collaboration for the branding of ‘Cumbe: Center for African and Diaspora Dance’ located in Brooklyn, NY. It was a challenge creating their branding identity of the rich and diverse African dance culture, and portraying these complexities in a unified brand image. 

I took charge with art direction from Rafael Esquer in the successful design of the logo, graphics and their website. The design of these visual components archived the goal of a cohesive and collective image for the branding of the school.
Cumbe: Diaspora and African Dance
Published:

Cumbe: Diaspora and African Dance

During my internship at Alfalfa Studio I was part of the collaboration for the branding of ‘Cumbe: Center for African and Diaspora Dance’ located Read More

Published:

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