Pittsburgh Steelers Gameday Poster Series 2021
Curated by Commonwealth Press
Limited Edition – 200 Artists Signed & Numbered Posters per Home Game
Steelers vs. Bears – Monday Night Football
"Alright – let’s rewind for a sec…
The morning was bright – I believe so, it had to be because it was July 12th before 11am. I see something saying something about something in my email and I clicked to delete it. I didn’t read it – but I was pretty sure it was a newsletter thing that I should unsubscribe to. Then I was like the Kombucha girl and had a moment of ‘well? wait. no. well. What did it say?’
And then like, Captain Holt in Brooklyn-99 [listen, it’s easier if I use pop culture in my posts so you can get a gist of my tone😅] – “HOT DAMN!” – The amazing Dan Rugh and fantastical Kim Fox had come up with an excellently awesome idea – Pittsburgh Steelers’ Gameday Poster Series in collaboration with Commonwealth Press! Man’o’man, what a crazy cool project to be a part of – especially with the likes of 8 other incredibly talented local Pittsburgh artists 🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯 And, like TAL-EN-TED-LASSO, talented. 👨🏻💯💯💯 #FootballisLIFE Definitely was in awe of the team Dan & Kim assembled. ✊
Fast-toward to 10 concepts sent at the last second 😅 to a blitz final illustration week to many weeks waiting in anticipation to then being photographed by the amazing, Matt Dayak @412matt, to now! 😊
Most DEFINITELY follow @cwpress to see all of the reveals – this is poster #5 of 9, so four more to go for the home games 💪💪💪💪!! I can’t wait to see ‘em all, too!! 💖💖💖💖💖
Cannot thank the CWP team & Steelers enough – such a fantastic experience and so very thankful to be a lil’ part of it! 😭🙏😭🙏😭🙏😭🙏😭🙏😭🙏 LETS GO!"
The morning was bright – I believe so, it had to be because it was July 12th before 11am. I see something saying something about something in my email and I clicked to delete it. I didn’t read it – but I was pretty sure it was a newsletter thing that I should unsubscribe to. Then I was like the Kombucha girl and had a moment of ‘well? wait. no. well. What did it say?’
And then like, Captain Holt in Brooklyn-99 [listen, it’s easier if I use pop culture in my posts so you can get a gist of my tone😅] – “HOT DAMN!” – The amazing Dan Rugh and fantastical Kim Fox had come up with an excellently awesome idea – Pittsburgh Steelers’ Gameday Poster Series in collaboration with Commonwealth Press! Man’o’man, what a crazy cool project to be a part of – especially with the likes of 8 other incredibly talented local Pittsburgh artists 🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯🤯 And, like TAL-EN-TED-LASSO, talented. 👨🏻💯💯💯 #FootballisLIFE Definitely was in awe of the team Dan & Kim assembled. ✊
Fast-toward to 10 concepts sent at the last second 😅 to a blitz final illustration week to many weeks waiting in anticipation to then being photographed by the amazing, Matt Dayak @412matt, to now! 😊
Most DEFINITELY follow @cwpress to see all of the reveals – this is poster #5 of 9, so four more to go for the home games 💪💪💪💪!! I can’t wait to see ‘em all, too!! 💖💖💖💖💖
Cannot thank the CWP team & Steelers enough – such a fantastic experience and so very thankful to be a lil’ part of it! 😭🙏😭🙏😭🙏😭🙏😭🙏😭🙏 LETS GO!"
See the post on my Instagram
Steelers Nation Unite Instagram Post
CWPress Poster Reveal Instagram Post
CWPress Steelers Office Posters Instagram Post
Steelers.com Gameday Poster Series Landing Page & Marketing Imagery
Courtesy of the Pittsburgh Steelers / Steelers.com • Photography by Matt Dayak
Final Poster for Pittsburgh Steelers vs. Chicago Bears Monday Night Football Game
Initial Concept Sketches
Variation Sketches for Chosen Concept
Final Sketch Before Going Full Digital/Vector Illustration
Semi-Final Digital Variations
Photoshoot by Matt Dayak at Commonwealth Press
