2023
branding / visual identity / web/digital / motion
Blue Note – All that jazz
Blue Note Poznań, an iconic Polish jazz club with over 25 years of history, sought a brand image revamp. Striking a balance between its storied past and modern aspirations was essential. The redesign kept elements from the old logo, especially the note symbol, while introducing a modern twist with a handwritten touch for the word “Blue”. The chosen typography evokes retro jazz vibes, and the color palette, dominated by vibrant blues, blends tradition with a contemporary, minimalist aesthetic.
See webiste https://bluenote.pl
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