Troyanda Store
Working with Troyanda has been an exciting journey. It has taken me into the world of Ukrainian-inspired chocolate artistry. I'm committed to infusing each design with the rich essence of Ukrainian folklore, art, and culture.
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My goal was to create a connection with everyone who comes across Troyanda. With every creative touch, I aimed to weave a story that highlights the enduring charm of the rose.
Collaboration with Troyanda began by carefully selecting a Ukrainian name that could resonate with both Ukrainian roots and a wider American audience. Unveiling "Troyanda," the Ukrainian word for "rose," we discovered a harmonious fusion of elegance and cultural significance. Guided by this essence, I crafted a logo that gracefully portrays the timeless charm of a rose—a symbol intertwined with Ukrainian identity. This symbol found its place across various brand elements, maintaining its intricate details and reflecting the cultural significance it holds.
Typography stands as a cornerstone in our creative try. We selected GT Alpina Medium Italic from Grilli Type Studio. It weaves elegance into our Ukrainian-inspired design. Additionally, the packaging drew inspiration from the graceful Monstera font. I tailored it to our needs. This harmonious blend of typography and visuals mirrors our unwavering dedication.
Our packaging journey started with sketches that turned ideas into a visual story. The minimalist yet lively design hints at the delights inside. The packaging is more than a box. It's an experience, crafted to make unwrapping a moment of wonder and storytelling.
Our website captures Troyanda's unique mix of old and new, with a clean design and carefully chosen visuals and fonts that share our story.
On social media, we bring Troyanda's mix of old and new to life. Explore our story through images and content, all designed for a meaningful connection and to share our essence with a wider audience.
At Troyanda, we've woven tradition and innovation into every detail of our visual identity. From packaging to social media and beyond, our design tells a story of heritage and modernity. Discover the care and creativity that went into every element at troyanda.store. Experience the unique blend of Ukrainian culture and contemporary charm that defines Troyanda.
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