What is required ?
Print ad newspaper (LA PRESSE)
Series of Posters
French only
Specific Message
Ford celebrates the music being the proud partner of the FrancoFolies for over 14 years.
Ford celebrates the music being the proud partner of the FrancoFolies for over 14 years.
FrancoFolies
26th edition from June 12 to June 22, over 1 million spectators, 1,000 artists coming from over twelve different countries, 250 shows including 180 shows outdoor, 7 outdoor scenes.
Concept Newspaper :
"Ford vit au rythme des Francos."
Play with the media by using the coulomns of the newspaper to create an equalizer via 2 colors.
Play with the media by using the coulomns of the newspaper to create an equalizer via 2 colors.
Concept Poster :
"Ford passe en mode Francos"
Play with music icon to symbolise one feature of each car.
"Devenez une star du rock avec les 420 ch. de la toute nouvelle Ford Mustang 2015."
"Appréciez le silence de la nouvelle Ford Focus électrique."
"Montez le son avec le système audio Sony à 6 hauts-parleurs de série, dans la Ford Fiesta 2014."
"Appuyez et allumez les foules avec la toute nouvelle Ford Fiesta ST."
