tBE The Branding Experts's profileCarlos Manzo's profileBrenda Vaca's profile+1

Zoey Style

Multiple Owners
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tBE  /  Branding  /  M M X X I I I

The Brand

Zoey is a European brand focused on providing high-end wigs for the discerning woman. Their products consist of natural hair with contemporary styles and maximum quality.

We aim to convey concepts such as elegance, luxury, and comfort by applying strokes and images that exude beauty and status with a European flair. Part of the challenge was presenting the brand as elegant and luxurious while maintaining a solid and memorable design.


The Mission

We decided to employ European, elegant, and organic strokes in their logo to evoke the blend of luxury and the movement of hair. The subtlety of these strokes allows for the appreciation of a modern, elegant, and dynamic image.

The applied colors express luxury and elegance with a feminine touch, paying special attention to the applications to achieve the impact the brand requires.



design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity
design brand identity Brand Design Logo Design identity Logotype branding Branding design graphic design visual identity

tBE  /  M M X X I I I
Special thanks to the people involved

Aaron Weinreich 
Carlos Manzo Creative Director
Brenda Vaca Graphic Designer
Carlos Cadena Sr. Graphic Designer
Jaime Martínez Sr. Graphic Designer
Elizabeth Vega Project Manager

Zoey Style
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