Stephen Destré
branding of new packaging
Together with the Belgian design studio “Creative Art” we present a project for the well-known Belgian bakery, Stephen Destrée. This project involved rebranding the packaging for their cookie line, which includes 20 different flavors. Our team worked on creating unique illustrations for each flavor, which we incorporated into the new packaging.
Our goal was to convey the taste and character of each cookie through expressive illustrations. These illustrations have become vibrant accents that capture attention and evoke a sense of the distinctiveness of each cookie variety.
The harmonious typography adds cleanliness and attractiveness to the design. However, the standout feature is the window that allows the cookies to be visible from the packaging. This element creates anticipation and entices individuals to try these flavorful masterpieces.
Client: Stephen Destré
Agency: Creative Art
Art Director: Bychkov Oleksii
Illustrator: Evgenia Mospan
Project Manager: Kseniia Elcova
