Ced Ferrer's profile

Hotaling Apple Brandy

Hotaling Apple Brandy
Chen Design Associates
 
When Anchor Distilling Company became Hotaling & Co., we (at Chen Design) designed this limited-edition apple brandy packaging as one of their new products. We gave a nod to the historic Hotaling Building in San Francisco, which used to be a whiskey warehouse that survived the massive 1906 earthquake. We got inspired by the history and also the architecture that influenced the intricate designs and letterpress details.
 
Art Direction: Tracy Taylor, Joshua Chen
Lead Design: Cedrik Ferrer
Project Management: Alexis Grossman
Production: Saree Rice
Photography: Kenneth Jong
 
Hotaling Apple Brandy
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Hotaling Apple Brandy

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