PT Como designer gráfico do canal Gloob eu dei suporte a muitas frentes diferentes nas ações 360º dos times de marketing e de licenciamento. Uma dessas demandas eram sacolas de compra que foram utilizadas em eventos, mídia e influencer kits e, mais importante, como "swag bags" quando crianças visitam o escritório.
A maior restrição criativa nos projetos era o número de cores: apenas uma.
Na minha conceituação de arte, meu norte sempre foi alimentar a curiosidade e o desejo sempre vivo da criança de explorar tudo ao seu alcance, até sacolas de papel
EN As a graphic designer for the Brazilian children's channel Gloob, I supported many marketing and branding initiatives in 360º communication strategies. One of these demands was the paper bags that were used in brand activation events, press and social media influencers kits and, most importantly, as "swag bags" when children visited the office.
The biggest creative restriction in the projects was the number of colors: just one.
In my conceptualization, my guiding principle has always been to feed the child's curiosity and ever-living desire to explore everything within reach, even paper bags!
The biggest creative restriction in the projects was the number of colors: just one.
In my conceptualization, my guiding principle has always been to feed the child's curiosity and ever-living desire to explore everything within reach, even paper bags!