Jesse Dekker's profile

Workterra visual identity

Jesse Dekker
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Workterra visual identity design

Workterra is a benefits administration and enrollment platform built to simplify the growing complexity of benefits for HR and employees. The company wants to be seen as an extension of HR teams, by establishing a personal connection with their clients. The connector or bridge in the new logo is symbolic of the partnership approach. It also represents the path to success.

Art direction: Jesse Dekker
Graphic design: Jesse Dekker, Jeremy Horny



brand identity Logo Design brand guidelines Marketing Design bridge Connector b2b marketing visual identity design
brand identity Logo Design brand guidelines Marketing Design bridge Connector b2b marketing visual identity design
brand identity Logo Design brand guidelines Marketing Design bridge Connector b2b marketing visual identity design
brand identity Logo Design brand guidelines Marketing Design bridge Connector b2b marketing visual identity design
brand identity Logo Design brand guidelines Marketing Design bridge Connector b2b marketing visual identity design
brand identity Logo Design brand guidelines Marketing Design bridge Connector b2b marketing visual identity design
brand identity Logo Design brand guidelines Marketing Design bridge Connector b2b marketing visual identity design
Workterra visual identity
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Jesse Dekker's profile

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Jesse Dekker's profile
Haarlem, Netherlands

Workterra visual identity

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