Logo & Brand identity for NTF Talkers lifecell



NFT Talkers is a decentralized, blockchain-based platform used to create (mint) NFT purchases and sales using smart contracts.

The marketplace makes it possible to register many works of art and design created digitally 
or converted from physical to digital on the blockchain network.

Client - lifecell  |  Industry – NFT Marketplace  |  Design - iProspect Ukraine  |  Service - Logo, Branding





Marketplace
The NFT marketplace from lifecell is a reliable, proven platform that will turn a beginner into a professional who can freely earn money on NFT tokens. 

And this applies to both artists and collectors. 

There is no need to be afraid with us for the first time!




Conception
The logo should become the hallmark of the new NFT marketplace and partially refer to the parent brand lifecell. 

It would be nice to add personalized elements because TALKERS is about people who speak with their NFT art. It can be brushes, pencils, an iPad stylus, a loudspeaker, a microphone, or a magnifying glass - something that will emphasize that with us YOUR art will be noticed and therefore sold! 

The elements may not be clear, but they are readable and recognizable. It is a mix of modernity, creativity and confidence.





Colors
We followed the lifecell palette (yellow and blue), but added more futuristic colors without acidity. The color scheme consists of a high contrast of yellow and purple, which allows us to combine the company's colors with the colors of the futuristic future. 




Fonts
We used fonts that emphasize this service`s stylishness, light, and modernity. After all, the main goal of this project is to make it easy to talk about complex things. 




Brand archetype
WHO it is?​
Brave and open to new things. He is an experimenter, an innovator, a bit of a rebel. He is constantly looking for something that will help him to be different. He knows exactly how to express himself and help others find themselves. He excites the imagination and inspires faith with his manifestations.

What does he want to do?
To loudly declare his vision of the world, to show himself, to manifest and become a guide for others. To be the first to take the hand and lead the way, opening a new surreal world.

What is he afraid of?
Monotony, boredom, deception and failure.




T
one of voice 
Our SEARCHING HERO and CREATOR is emotional, because he often listens to his own feelings. When he is overwhelmed by a wave of inspiration, he is ready to ignite everyone around him with his idea.

But sometimes, he goes deeper into research to create his art. Then he tries to understand the process of creating and selling NFTs in great detail. And after that, he is ready to tell others in simple words and lead them.

He gets bored and falls asleep with overly complicated wording – he is not a nerd; he's an actual creator!

Lively explanations, as if to a friend on the phone, are his style!



Where consumers can see this logo?




THANKS FOR WATCHING!

Share your thoughts about the project in the comments
Have a business proposal? Contact us:

hello@iprospect.com.ua




Logo & Brand identity for NTF Talkers lifecell
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Logo & Brand identity for NTF Talkers lifecell

Logo & brand identity for NFT Talkers (lifecell). Simple, stylish, futuristic logo for NTF Marketplace. It is a reliable, proven platform that Read More

Published: