BioBreed Rebranding

CASE

As a leading provider of pioneering plant breeding solutions, BioBreed has always been at the forefront of innovation in the agricultural industry. With the new visual identity and brand ethos, BioBreed brings together the harmonious union of nature and cutting-edge technology.
The reimagined logo represents the fundamental connection we have with the natural world through soft and organic shapes. The illustration direction is a fusion of the best elements from both the tech industry and mesmerising 3D artworks.

Agency: Republic of People