BeDriver
Be DRV wants to strengthen its digital presence through the development of a website capable of conveying the company's values, meeting the expectations of potential customers, to amplify its brand image in a solid and distinctive way.
Mynd offers itself as a partner to enhance the project through a proposition able to generate strategic value for the company.
A good content strategy does not just promote the product, but tells a useful and engaging story for the target audience, proposing relevant contents and developing a direct and personal dialogue. To this end, it is important to develop a coherent and integrated communication on all the brand's touchpoints, creating a real digital ecosystem.
The brand's visual identity will reflect the values and style of the new brand, as established by the corporate guidelines, but the website will have its own personality thanks to:
• Mobile friendly and high impact homepage.
• Recognizable and identifying style.
• Clean but sophisticated font.
• Clear and functional calls to action.
• Recognizable and identifying style.
• Clean but sophisticated font.
• Clear and functional calls to action.