TAG Heuer Carrera is the ultimate racing watch, worn by some of the greatest drivers.
To celebrate the collection's 60th birthday in 2023, it would have been easy to cling to its glorious past.
But the Carrera has a different mindset. A pioneering one. It’s always been about breaking new ground and pushing the limits. So, in a watchmaking world that’s all about heritage and savoir faire, we chose to celebrate Carrera’s future with brand ambassador Ryan Gosling in an entertaining short film full of action, humor, and of course, racing.
BLOOPERS & BEHIND THE SCENES
MOVIE POSTERS
AROUND THE WORLD
LAUNCH EVENT
DDB Paris for TAG Heuer
CCO: Alexander Kalchev
Art Directors: Yassine Ouadah Tsabet, Nicolas Denis
Copywriter: Benoit Oulhen
Production Director: Fabien Donnay
TV Post Producer: Jerome Deplatiere
Print Post Producer: Christine Retaux
Agency Account Managers: Soraya Cottin, Marie-Geraldine Prodhomme, Agnès Wong-Chung, Martin Delaine.
PRODUCTION
Director: Nash Edgerton
Photographer: Mark Rogers
Production Compagny: Collider
Producer : David Leitch
Sound Studio: Studio 5
