Lauren Endres's profile

Dream Chariot Logo

TASK
People in wheelchairs face problems with limited mobility. Dream Chariot provides a solution for those people by allowing them to attach their wheelchair to a three-wheeled motorcycle, so they can get around on their own. This new product needed a logo to convey the freedom and peace of mind that it would bring to users.
SOLUTION
The logo was designed to be open and flowing, in reference to the increase in mobility and options that it would provide users. Light blue creates an airy feeling, with soft curving lines to represent movement and freedom. The icon depicts a three-wheeled motorcycle, and it was designed to work as part of a full logo, or on its own for easy placement onto the finished product.
Dream Chariot Logo
Published:

Dream Chariot Logo

Logo design for new product to increase the mobility of people in wheelchairs.

Published: