Hey y'all, my name is Ian Inestroza and I am a copywriter who is enticed by the power of words and its effect on an audience. Here are three ad campaigns for Sally Hansen, United Airlines & Ancestry.com, and Mentos Mints. Hope you enjoy the work found here! 

Campaign Name: The Hierarchy

Insight: Everyone wants to feel like a part of royalty somehow and nail polish is the way. 

Idea: Why not feel like royalty when you wear nail polish. 

AD: Ricardo Carpio

CW: Ian Inestroza 

Campaign Name: Connecting The Dots

Insight: Learning about you and your ancestors through UNITED

Idea: Connecting you to more than your destinations

AD: Ricardo Carpio

CW: Ian Inestroza 

Campaign Name: Socially Fresh

Insight: Fresh breath is one of the easiest ways to build confidence, mentos can give you that confidence at any time of day in any situation 

Idea: Being fresh in all social spaces

AD: Ian Inestroza

CW: Ian Inestroza