Marcelo Coelho's profile

Tok&Stok + Pacaembu

Marcelo Coelho
•
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok





In collaboration with the Pacaembu Stadium, Tok&Stok designed a chair and bar stool as part of their Upcycling project. Rather than discarding old seats after bleacher renovations, this project gives them a new purpose.

These seats hold historical significance, having witnessed iconic events at the Pacaembu Stadium and even bearing the autographs of legendary soccer players such as Pelé, Formiga, Pepe, Raí, and Casa Grande.

The chairs with autographs were auctioned off and all proceeds were donated to the 'Gol de Letra' institution, which uses sports to promote the social and economic development of children and teenagers.


Year: 2022
Company: Tok&Stok
Services: Product Design, Technical drawing, Development with the manufacturer
Copyrights: Tok&Stok | Art Direction: Boris Fatigati | Production Coord.: Fernanda Corrêa | Executive Production: Iris Bassi | Photo: Thomas Arthuzzi





furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
furniture industrial design product design sofa furniture design chair design são paulo stool tokstok
Tok&Stok + Pacaembu
Published: