To be used on
Men
Women
Visual style
Color preferences
Okay to get creative. If you want to use or incorporate our company's brand colors, they are hex #14264a, #07538b, #15aaea, #48e4ff
Style/theme ideas
We’re looking to create a cool, fun summer shirt for our company swag store for our employees. We ran a similar 99Designs contest for our annual summer shirt design last year and were really happy with the results.
We're a mortgage company based in Texas and with offices around the south-central region, but this design doesn't need to have anything to do with mortgage/houses. We want something fun, casual, contemporary that our employees will be excited to wear into the office or just wear, in general. We market this internally as our "exclusive summer tee," so it can have a summer theme, motif or color palette. We’re going for something like a “graphic tee” and would like it to be enticing/cool enough that our employees are excited to order it and wear around.
A couple other points:
- The images included in "Other" section of this design brief are purely for inspiration and to help get a sense of the wide range of directions this could take. While several of the examples include various text, the only text on our shirt design should be "Sente Mortgage." We've included inspiration examples from different graphic tees and companies, including another mortgage company.
- You can manipulate our logo if it suits your design (for example, in the "Virgo" graphic tee inspiration example that we uploaded with this brief actually said "Sente" - that'd be super coo.)
- The images included in "Other" section of this design brief are purely for inspiration and to help get a sense of the wide range of directions this could take. While several of the examples include various text, the only text on our shirt design should be "Sente Mortgage." We've included inspiration examples from different graphic tees and companies, including another mortgage company.
- You can manipulate our logo if it suits your design (for example, in the "Virgo" graphic tee inspiration example that we uploaded with this brief actually said "Sente" - that'd be super coo.)
**UPDATE: We would be really interested to see some options that play off of the "life is good" shirts with summer motifs like surfing, campaign, at the lake, etc. Alternatively, since we're an Austin-based company, would be amazing to see something that involves Willie Nelson**
Content details
T-shirt type: Standard short-sleeve T-Shirt
Requirements
Our company name - Sente Mortgage - needs to be on the shirt. This can be incorporated into the design using whatever typeface you're working working with, or you can use our logo to accomplish this. However, you do not *have* to use our actual logo.
What to avoid
Nothing vulgar or risqué
