Black and white artwork for AntipianoVol.1 (Mister Marshall).
We designed and develop a creative ecosystem of digital-physical media to publicise the launch of the new musical work of Mister Marshall. The context is a statement of intent and criticism towards the use of streaming media, under the concept of antithesis and deconstruction of the piano.
The analog single format and promotional character of a Flexi Disc is revived. The concept to the printed media is graphically transferred. A physical format is created to serve the public as a prelude and access to the digital experience (promotional website). The sensations perceived when listening to an analogical musical work are simulated. Without renouncing new technologies out of streaming platforms.
A disruptive design for a different group like Mister Marshall. You can see the project on: antipiano.es (mobile only).
Silver Laus Award 2022. Inmersive Experience.
Bronze ADC*E 2022. Digital design.
2021/2022
Folio photography by: Lara MM. A Lajara.
Scope: Visual concept, Art direction, Animation. Print, Web. Code.
Awards: Silver Laus Award 2022. Inmersive Experience. Bronze ADC*E 2022. Digital design.
