THE UNSAID (Thesis Project)​​​​​​​



The Unsaid is a digital campaign that portrays the real reasons why children don’t feel safe sharing their real selves in front of their parents. The digital campaign is on Instagram (@the__unsaiddd) which asks people all around Pakistan to share their stories from their childhood, that happened to them and left a scar on their hearts and they became aware of what to share and what to hide from their parents.

This campaign was just to raise awareness but later on, it was compiled into a diary which is dedicated to all the parents. The language of this diary is roman Urdu to make parents understand in an easy way. Hope this brings a change to the next generation.



Teaser Posters


A diary dedicated to all the parents by all the children





Volume II will be coming soon!!

Thank you :)


The Unsaid
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The Unsaid

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