BRIEF
To boast subscription sales on both online and traditional collateral.
Pitch visual for Singapore Press Holdings.
IDEA
People read most during the morning, to promote the campaign
we created typography driven headlines with real food.
Engaging audiences to enjoy reading while having breakfast.
DISCLAIMER
VISUALS ARE MEANT FOR AN ADVERTISING PITCH.
NO PRODUCTIONS WAS INVOLVED IN THE ABOVE ADVERTS.
ALL COPYRIGHTS RESERVED.
CREDITS
CLIENT
PRODUCT SINGAPORE PRESS HOLDINGS
AGENCY DDB GROUP SINGAPORE, SINGAPORE
KEN CHOO CREATIVE DIRECTOR
KENNY FOONG ART DIRECTOR
VISUALS ARE MEANT FOR AN ADVERTISING PITCH.
NO PRODUCTIONS WAS INVOLVED IN THE ABOVE ADVERTS.
ALL COPYRIGHTS RESERVED.
CREDITS
CLIENT
PRODUCT SINGAPORE PRESS HOLDINGS
AGENCY DDB GROUP SINGAPORE, SINGAPORE
KEN CHOO CREATIVE DIRECTOR
KENNY FOONG ART DIRECTOR
ELEN WINATA ART DIRECTOR
KEVIN POH COPYWRITER
KENNY FOONG PHOTOGRAPHER
LEE PENG HWEE VISUALISER
LEE PENG HWEE DIGITAL IMAGING
KEVIN POH COPYWRITER
KENNY FOONG PHOTOGRAPHER
LEE PENG HWEE VISUALISER
LEE PENG HWEE DIGITAL IMAGING
