Jack Melrose's profile

Reality 2013 – Newcastle Science Festival

Reality 2013 – Newcastle Science Festival
 
The brief asked to rebrand a festival in Newcastle. I chose science and created a concept about experiencing science. A festival where you could be involved and gain hands-on experience. The brand touched on themes such as the senses, technology and the physical.
 
Misson Statement of Festival
To understand the world, we have to experience it. Our senses obtain the environment and provide the catalyst to learn. With the development in science and technology, our ability to experience the world has reached new levels of interaction, which pushes boundaries, both physically, and digitally. 
Experience Science, Experience Reality.
 
Front of Program
Program (close-up)
Front and back of program
Spread One
Spread Two
Spread Three
Poster Design
Application Design
Reality 2013 – Newcastle Science Festival
Published:

Reality 2013 – Newcastle Science Festival

The re-branding of Newcastle Science Festival.

Published: