PANTARIS
Motion graphics animation for branding and explanation purposes of a new automative software service by ETAS GmbH (Bosch Group)
Developing a Developer-Hero-Movie
For the launch of a new software service of the Bosch subsidiary ETAS, the brand team wanted to develop an informative and emotionalizing hero story. Since this was a professional software of the automotive sector it was important for me to get to know the basic functions and special features of the service platform. I therefore spent several weeks in close exchange with the ETAS brand team. Based on the customer's wishes and creative impulses, I developed the following storyline:
A developer's idea evolves into a concrete software solution within two minutes, which cleverly uses the infrastructure of the software service. In the visual translation, a clear simplification and abstraction of the complex structures was important to me.
This resulted in a bullet-pointed, modern look in a software world designed and animated by me.
creative direction | art direction | design | motion design | 3d animation | project management
by Sebastian Kindel | voice over spoken by Moretta McLean
more info & contact at sebastiankindel.de
STYLEFRAMES
ANIMATION PROCESS
Storyboard (excerpt)
@ Sebastian Kindel 2009 – 2023 | all rights reserved
