American Tourister LOCKation campaign is focusing on the one click slide system feature that enhance security of the luggage.
In this project, I have the opportunity to take part on the design development of the POSM based on the Key Visual as the guideline. Those POSM includes: standee, window display, hanging mobiles, wobblers, shelf display, web banner, and social media.
Key Visual which the POSM based on
Standee and Window Display
Wobblers
Hanging Mobiles
Shelf Display
Web Banner
Animated Instagram Post
Agency: zoogroup, Singapore
