Commission to create a full brand identity for SMR Cleans, a newly established, one-woman domestic cleaning business. Working closely with the client, we developed a logo, business card and digital assets for use across social media including a share campaign to get started.

The client mentioned that she particularly likes Mrs Hinch and her company's packaging designs, so this was considered when building her brand - the script font and grey colour scheme are nods to this, while the house motif signals her position as domestic cleaner. 

Alternate & monochrome versions of the logo were created for use across print, such as the above mockup.