Redesign. Concept, design, logotype, panting letters.
Rett i koppen - A Norwegian, well-known and loved product range
of dried food products where both taste and nutrients are well
preserved, completely without additives.
Rett i koppen needed a design update to become more contemporary
and better communicate its healthy and natural content. We did this
by focusing on taste, letting the ingredients speak for themselves.
Both logo and design are hand made and somewhat playful to give
a warm personal touch, perfect for a family product.