Digital
Digital projects shown here span email and web. Emails can either be coded through Dreamweaver or developed straight into a platform such as Hubspot to form part of a lead-generating nurture campaign. Web designs are created through XD before handoff to developers. Digital design is fed by hard data gathered through various means and enables a more targeted approach for the required persona.
Approvity Website
An MVP website to deliver the sister brand of Fleximize to market. This job encompassed a full suite of branding including logo and brand book.
• XD, Illustrator, Photoshop
Fleximize Knowledge Hub Digest e-shot
An upgrade to the Fleximize emails, this template enabled the digital team to create more engaging emails by better use of space and flow.
• DotDigital, Photoshop
Member Marketplace Landing Page
A landing page created to encourage signups to a free to access marketplace. This artwork features an improved menu header and footer.
• XD, Illustrator, Photoshop
GR Newsletter Email
This template was developed for our newsletter blast. It's designed to carry a variety of small bits of information that will tempt people to click through and read either news and views or feed them into campaign funnels.
• HubSpot, Photoshop
GR Events Email
The Events template has room for the multiple speakers we have at our Forums', as well as space for date, time and location. Register buttons are placed top and bottom to ease the customer journey along.
• HubSpot, Photoshop
GR eBook Email
The eBook template functioned as a way to keep prospects warm in the sales funnel. The email would give a breakdown of the value of the eBook, then the CTA would send the prospect to the gated content.
• HubSpot, Photoshop
GR Website Landing Pages
Numerous landing pages were developed so any light touches to the website would be met with an on-brand visual. This meant looking at legacy campaigns and choosing elements that could be lifting and used online to create a holistic experience form the customers viewpoint.
• XD, Photoshop
GR Website Message Landing Page
The Message App was a key area of growth for GR and a unique product in the marketplace. Inclusive imagery and simplified header and CTAs meant we were able to build a much better journey for prospective customers.
• XD, Photoshop
Med-fx Big or Small Hero
The hero graphic that was used in the advert seen under print was also used for the hero on the website.
• Photoshop, Illustrator
