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Brief
Logo and packaging design for Cavo Brewing Limited and its new series of cans
with three varieties of beer.
with three varieties of beer.
Target audience
Young "hipsters" aged 19 to 25
Description
In order to reach the brewery's target customers, the new series of cans for Cavo offers a unique image in bright colours. Inspiration comes from the aesthetics of vintage
mid-century modern signs seen on the sides of highways which creates a visual that stands out on shelves.
mid-century modern signs seen on the sides of highways which creates a visual that stands out on shelves.
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