April Befort's profile

Unbound Visitor Experience

In 2019, before the pandemic hit, Unbound planned to have a grand opening of a visitor experience, built in their warehouse. Dimensional Innovations laid out a basic concept, and then the project came to me. I began by writing and exhibit script and mapping out content. Then I matched that to photos from around the world, and designed large format graphics. I designed the wall placement, a media room with a doorway referencing India, all of the paint planning and matched those paints to Unbound’s brand colors. I also coordinated where all the electric and lights would be located, including purchasing the lights. I even installed lights myself on the exhibit walls. I also designed 3 wood walls with different materials to add texture. I made a large floor graphic of pine needles (a sign of welcome in Latin America) in the shape of the Unbound logo. I also chose the floor finish. As you can see, it was a lot of work, but the space looks wonderful and tells Unbound’s story.
Unbound Visitor Experience
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Unbound Visitor Experience

Published: