Propto is a change-driven property matching platform with a mission to disrupt the market. With it's revolutionary online platform that can provide real-time, personalised property listings for tenants, buyers and tenant reps based on their preferences.

I worked with five partners at Propto to develop and deliver a holistic brand experience, including a visual identity and strategic framework that embodies the brand idea of ‘Infinite possibilities’. 

The identity amplifies the ambitions of the business and positions them as a change-driven innovator empowering customers’ achievement through autonomy, choice, and a very clever algorithm.