Reasonbehind the task
Client want to increase the sales volume of LakeCity Concord. We are submitting a communication ideabased on Lake City Concord.
Target Group
Those who are ready to buy an apartmentin a Dhaka city. Influenced by relatives, neighbors, colleagues, Benefitseekers, family affiliated
Age : 30 and above
Gender :Male and Female
Income :35,000+
Social Class :Middle, Upper middle
Influencer :Wife, Parent, Relative, Friend, Colleague.
Location :Livening home and abroad
Communication for Lake City Concord
Communication Ideas1 (Rational)