Heineken Mozambique - Refresh campaign
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Heineken Mozambique created Txilar, a local beer brand for the local Mozambican market.
Because Heineken is perceived as a foreign beer Txilar has the responsibility to own the local beer market.
We created summer campaign where txilar would give a party for the promotion winner, creating more
of a popular love brand.
Client: Heineken Mozambique
Agency: GOLO
Art Direction: Fábio Capelão
Copywriter: César Ribeiro
Illustration: Maisa Chaveses
