I had the pleasure of working with James Altucher on his book "I Was Blind But Now I See" -- paying homage to Charles Bukowski with a cover reminiscence. Layout and typesetting, as well as some behind-the-scenes work from yours truly.
Front cover: James Altucher's "I Was Blind But Now I See"
Full cover: James Altucher's "I Was Blind But Now I See"
Excerpt:
Acknowledge that every day of your life the Zombie Recruitment Machine is trying to brainwash you. Just like when we were kids we believed in Santa Claus and how George Washington chopped down the cherry tree, now as adults we've been trained to believe in much more dangerous and insidious ideas. Being aware that you need to question everything is commandment number one, including, by the way, questioning what I'm saying to you right now.
And then on top of the brainwashing we suffered in schools, from our parents, from our friends, from society, there’s the 10,000 ad impressions each day that hit the periphery of our eyes and further tries to tell us what little intricacies of life will deliver goodness and happiness to us. We can't even begin to be happy until we at least acknowledge that SOME brainwashing has occurred.
From James Altucher: The 8 Reasons You Might Want to Look At "I Was Blind But Now I See"
#1: It's Easier on the Eye. For this book, as opposed to my first self-published book, I used a professional book designer, Alexander Becker. You can find his website here. He didn't just design the cover, he was very proactive on every decision ranging from fonts, to how to emphasize topics without using bold type, to changing title names to be less blog-like, to re-formatting the way I was doing lists. In other words, he made it a book, something I neglected to do with my first self-published book.
